Your logo is a very important aspect of your brand story and your business marketing. A logo is the one thing that anchors your brand and becomes the face of your business that people recognise instantly over time. Therefore, having a great logo design that embodies what you are all about is an essential part of building a recognisable online presence. There are five principles involved in a great logo design-
There are many different ways to go about getting a great logo designed. If you are not confident in doing your own and want something more professional, artistic and unique then here are some great options for creating some amazing branding for your blogging business.
CROWD DESIGN SERVICES
I was pretty excited to stumble across these great services a few years back as it’s a genius idea and makes accessing designers all across the world very easy and affordable. How it works is that you submit a design request for pretty much anything from a logo, website, brochure, business card ect, you then name your price and your request is sent out to a massive network of designers (over 100,000). You will then start receiving designs within a few hours and you can then choose one, make some tweaks with the designer and hey there, you’re done! There are many services popping up but these are a few of the leaders and i have seen many people come out with some amazing designs for their business by using these services.
DESIGN CROWD
The Design Crowd is a huge marketplace of creatives (149,000+ to be exact) who submit their designs to you after you have posted a design brief. It works by you submitting your logo or design request, deciding upon how much you wish to pay and then submitting it to the huge creative marketplace. On average you will be provided with around 100 different designs and you can choose the one you love the most and pay your originally agreed amount. You can submit designs for logos, websites, t-shirts, business cards and many other products.
CROWD SPRING
This is a great service that lets you name your price, work with dozens of talented creatives and choose from an average of 110 custom designs per request that you submit. They offer a 100% money back guarantee and free customized legal contracts and you get full rights to your design upon it’s completion.
99 DESIGNS (have an Australian office and direct contact number)
BOUTIQUE DESIGNERS & AGENCIES
Another great place to seek out a designer is to look for small boutique designers and artists you love that offer a design service. Here are a few good places to start:
ETSY
Etsy has an amazing worldwide network of creatives that you can seek out for design work. This is more one-on-one service and you can view the designers work, feedback from other buyers and look at their sales history. You can also buy pre-made designs for things such as logo’s and blogs or put in custom orders with a designer. Search for ‘custom logo design’ or ‘custom blog design’ in Etsy and you will return a range of great results that you can sift through.
APPROACH ARTISTS YOU LOVE & OTHER BUSINESSES THAT HAVE DESIGNS YOU LIKE
If you have a favourite artist, check out their website to see if they offer custom design work and if not there is no harm in asking if they would create a design for you. There are some amazing artists who i have seen creating custom work for many bloggers lately.
Here are a collection of some artists i am loving at the moment who you may like to approach for some custom design work – Castle & Things, Lauren Merrick Illustration, Faye Bradley Illustration, Laura Jones, Design Cherry, Anna Walker Illustration & Jasmine Dowling
DIY LOGO DESIGN RESOURCES
If you would like to create your own logo but have not mastered Photoshop or Illustrator, there are some services you can use that provide hundreds of logo templates and simple to use software so that you can design your own logo. You pay to download the files upon completion of your design.
Logo Maker Tool -starting at $49
Graphic Springs – starting at$19
SOME BLOG LOGOS / HEADERS THAT I AM CURRENTLY LOVING –
Some good logo design resource articles –
Tips for effective logo design
Vital tips for effective logo design
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